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State of Inbound Marketing & Sales

HubSpot

eBook Edition: 2015

Every year, HubSpot surveys thousands of the world’s foremost marketers and salespeople -- HubSpot customers and non-customers alike. We poll them on their most pressing priorities, the challenges they face, and the tactics they’ve used to meet those challenges head-on. We track our respondents’ quantitative answers, collate and consolidate their anecdotal answers, and put the polished result into a master report: State of Inbound.

For the last seven years, the report has tracked the practice and adoption of “inbound marketing.” Instead of blasting out interruptive ads and trying to pull people to your company, inbound marketing uses helpful content to attract visitors and get them to engage of their own volition. (From Author)

eBook Contents


Sate of Inbound Marketing (Introduction – Growth of Inbound – Emerging Trends – Best in Class Marketing Practices – Setting Up for Inbound Success – International Inbound) - Sate of Inbound Sales – (Introduction – Sales Priorities – Sales Technology – Sales Challenges – Sales Trends)

eBook License: Copyright from HubSpot

Available in PDF format – 73 pages – 15 Mb