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URL :  The always-connected traveller
Author : ...
Detail : eBook Edition: 2011

With this whitepaper, we are providing an independent, expert perspective on how your airline peers are engaging with mobile for strategic advantage and the services that travellers demand. We are also seeking to demystify many of the new mobile technologies that will impact our industry in the immediate and medium term. It is clear that travellers see the value that mobile services and information can add to their travel experience. It is now the responsibility of us all to understand and navigate the rapidly changing world of mobile in order to differentiate, secure customer loyalty and quickly adapt to new business models (From Author)

eBook Contents

Foreword - Executive summary - Market overview - Airline mobile standard functionality today or within 12 months - Emerging capabilities 1-2 Years - Advanced functionality 3-5 Years - Developing a mobile strategy - What is mobile innovation? - Summary - About Travel Tech Consulting Inc. - About Amadeus

eBook License: Copyrighted (Personal Use Only)

Free PDF eBook - 1.78 Mb - 39 Pages
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